About the author

About "Jack Nelson"

Jack Nelson is the pen name Local Heights uses on this blog. It isn't a real person's name and there's no photo, because we'd rather not invent one.

Posts under this name are researched, written and checked by the Local Heights team before they go live.

Local Heights looks after Google Business Profiles for cafés, salons, trades and clinics from Blouberg to Camps Bay and from Durban North to Ballito. We're a small, new agency. When a post draws on our own work, we say so. When it relies on Google's documentation or someone else's research, we link to it.

Spotted a mistake? WhatsApp us on 075 330 9812 and we'll fix it and note the change at the end of the post.

Read the blog